Entrepreneurial and Marketing
Think About How a Source Fits Your Project
| RELEVANCE |
Is this source related closely enough to your project? Is it timely? Does this source offer you information or perspectives you don't already have? |
| PURPOSE & AUDIENCE |
Is this source trying to inform or persuade? Is it intended for a novice or expert audience? |
| AUTHORITY |
Does the author have education or experience to draw upon? Does the publication or platform have a good reputation? |
| EVIDENCE |
Are the claims supported by good evidence (examples, data, etc.)? Can you tell where the author got their information from? |
Learn How to Efficiently Evaluate Sources
Last Updated: Jul 16, 2025 4:26 PM